Branding is an essential aspect of every business. It's not just about creating a logo or tagline but also establishing a name that resonates with your audience and portrays your business's identity. In this digital era, businesses are increasingly using messaging apps like WhatsApp to reach their audience. With WhatsApp Business, you can set a business name that will be seen by your customers. Here's how to do it.
Before we dive in, remember that you need to have the WhatsApp Business app installed on your device, which is available for both Android and iOS devices. Here are the steps to set your business name:
Download and Install WhatsApp Business: If you haven't already, download the WhatsApp Business app from Google Play Store or Apple App Store.
Verify Your Phone Number: Open the app, accept the terms and conditions, then enter and verify your phone number.
Enter Your Business Name: After verifying your number, you'll be prompted to enter your business name. This will be the name that your customers will see.
Important: Choose your business name wisely, as WhatsApp allows you to set your business name only once. You won't be able to change it later.
Add More Business Info: After setting your business name, you can add more information such as your business address, category, description, working hours, email address, and website.
Save: Once you've filled in all the details, click on 'Save'. Your business profile is now ready.
WhatsApp Business is a great tool for small and medium-sized businesses. It offers features designed to help businesses interact with their customers more effectively, like automated messaging and sorting and quick replies. Setting a business name adds to your professional image and can help build customer trust.
Creating a business name in WhatsApp is straightforward, but it's a crucial step in setting up your business profile on the platform. Remember, this name is how customers will identify your business on WhatsApp, so choose wisely. With the right business name, you're one step closer to an effective WhatsApp Business strategy.